The future of AI in CRE

Written By Ginny Liu

Article Source: us.jll.com

Corporate real estate (CRE) is already actively embracing artificial intelligence (AI), with 90% of companies planning to integrate AI to support human experts in CRE over the next five years.

  • However, the peak of expectation in the AI hype cycle is approaching. Many companies have initiated AI pilots and training without a comprehensive strategy or roadmap for AI in CRE functions, risking disillusionment.

  • CRE leaders must now move beyond the hype and adopt a systematic approach to realizing AI’s full potential. JLL suggests a four-stage approach that focuses on AI’s practical benefits, identifies meaningful uses, builds a business case for its application in CRE and secures strong C-suite support.

Ginny Liu
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